History of Sunglasses & History of Peeq
Although invented thousands of years ago, the sunglasses market is broken. Sunglasses are now the world's most popular accessory, protecting people's eyes everywhere. Currently more than a billion pairs of sunglasses are sold every year representing $15-Billion. Yet the market is dominated by a few companies who control 100 brands and 80% of the market. In part due to that reason, sunglasses have seen minimal innovation over the years.
Enter Peeq, the inventor of the world's first ever reversible sunglasses. Peeq has spent years researching and developing the first reversible sunglasses. Peeq has a group of engineers who have innovated the utility of having flippable sunglasses with totally different designs on each side. Peeq has patented its technology. When you buy a pair of Peeq glasses, you are truly getting two pairs in one.
Brief History of Sunglasses Followed by the History of Peeq
Sunglasses History
Evolution Of Sunglasses
Sunglasses have been around for centuries. But the industry lacks innovation. Chances are, the same sunglasses you're wearing today are similar to those worn by your grandparents. Enter Peeq: Peeq invented and patented the world's first ever reversible glasses.
Peeq History
Inventor of Reversible Glasses - Peeq Patent
Rafael "Raffi" Holzer was attending UPenn (MSc. Engineering) when he came up with the idea for 2-in-1 reversible glasses. Seen here, Raffi is wearing an early prototype of Peeq sunglasses. Today, Peeq owns the patent on reversible glasses and glasses of any kind. Utility patent.
Peeq Engineering
Five Years of Research & Development
From concept to a finished product, Peeq began with rudimentary engineering drawings. Over the past 5 years, Peeq engineers have focused on optimizing functionality combined with form, so that Peeq sunglasses offer the reversible two-pairs-in-one feature, but simultaneously offer the most luxurious and durable materials on the eyewear market.
Peeq History
Peeq In The Media
Shortly after coming up with the invention, Peeq received media coverage in Business Insider. Rafael Holzer, Peeq's inventor, was quoted as saying, "I'm a mechanical guy and I'm thinking, 'There's got to be a way to flip [glasses] around and have the design on either side'..."
Peeq Glasses Engineering
Research & Development
Peeq engineers have researched and developed the world's first reversible glasses. Over the years, Peeq has iterated several generations of prototypes, testing different options of technologies and materials. We firmly believe that Peeqs contain the best of both worlds, luxurious looking sunglasses, but also containing unique versatility for even the most active lifestyles.
Peeq Commercialization
Commercializing ReverSible Glasses
After significant time and capital invested into inventing, researching, developing, and successfuly obtaining a granted patent on the concept of reversible glasses, Peeq has finally launched commercialization. Peeq glasses are crafted from the most luxurious materials on the market.
Intellectual Property
Peeq Patent
Peeq was successfully granted a US Patent for inventing "reversible eyewear". The Company obtained strong intellectual property via this utility patent, recognizing the unique invention and uses thereof. Click below to view the Patent directly.
Peeq Launch
First Ever Batch
Peeq designed 5 different models for the very first launch batch. Choose from 3 female cateye options or 2 male aviator options. But remember, all Peeqs are Two-Pairs-In-One so 5 sunglasses models are really 10 different pairs of sunglasses.
Peeq Social
Passionate Peeqers
Peeq is fortunate to have a team of "Passionate Peeqers" including engineers, financiers, lawyers, ambassadors, and models. We love receiving videos from customers, so please feel free to send us content to be featured on our social.
Launch Sale
Best Deal Ever
In honour of inventing and commercializing reversible sunglasses, Peeq is offering its best deal ever via the Launch Sale. All we ask is that you provide feedback on your Peeqs, which we believe will be the most versatile sunglasses you ever buy.